Color uses the characteristics of light by which the individual is made aware of objects or light sources through the receptors of the eye, described in terms of dominant wavelength, luminance, and purity.
That's the textbook definition of color. But what it means to us is that there are positive and negative effects with various color combinations. There's a way to harness color and mix them to define the moment, cool
the mood, excite the audience and warm the room. We pride ourselves in giving thought and consideration to what this can do for our clients.
Color and, more importantly, the use of color in images, fonts, elements, their sizes and shapes, and how they all relate to each other, as a part of gestalt theory, to create interest and portray an sense of
unity, clarity, quality, stability...this is something all businesses should ask for because it makes or kills credibility on the web. We apply these principles towards everything we design in addition to Web sites including:
brochures, business cards, letterhead, stationery, Flash presentations, flyers, postcards and other advertising materials.
No Cookie-Cutter Pages!
Online, template-design companies that crank out pages with cookie-cutter or first generation designs can give you fixed, bargain prices because they do nearly the same thing every time. Sure, they can give you
some rollovers, but do they provide the aesthetics to go along with it? Does the design portray your business in a modern, clean way? Will someone else have the same website as you?
Have a question? Call or write us a note.
Questions? Call us and ask. I'll just take a minute...(760) 580-9332